SAY IT LOUD!!!
C.R.N.V.L leaders rolled out their Mobile Headquarters for “Legalize Cachaca” during Art Basel in Miami recruiting members and spreading the word about Cachaça. The Caipi-Mobile was seen around town supporting events and even served Leblon Caipirinhas at a private event in support of Brasil and Cachaça. Keep an eye out for the Caipi-Mobile throughout Miami!
C.R.N.V.L. are the front line supporters of the Legalize Cachaça Movement. We believe to the core, that Cachaça deserves to be recognized as just that, Cachaça, in the United States. We are out on the streets everyday gaining followers of the Legalize Cachaça movement. Each supporter that joins our cause brings us one step closer to having the U.S Government to formally accept Cachaça as its own appellation.
The Inaugural Community Organizer event kicked-off last this past Thursday at Casale’s in Miami Beach, FL. Community Organizers were inducted as C.R.N.V.L. Members and are ready to get their feet on the street as true supporters of Legalize Cachaça!
Legalize Cachaça is a movement in the United States to explicitly have ‘Brazilian Rum’ removed from Cachaça labels imported from Brazil into the United States, thereby recognizing Cachaça as its own appellation or ‘product type’ unique to Brazil (just like Cognac, Champagne, and Tequila).
The United States is the only country in the world to require Brazil to re-label their national spirit, Cachaça, as Brazilian Rum. This is very confusing to consumers, as Cachaça tastes completely different from Rum. It is also very insulting to Brazilians, as Cachaça is Brazil’s national spirit created in 1532 in Brazil – 100 years before the first Rum was ever created in the Caribbean.